Guest post by Marina S. Kellner The new year is progressing quickly and most marketers will have already set out their most promising strategy to reach their marketing goals in 2021. But what do you need in 2021 in order to succeed? Depending on whether you already...
What do creators expect from brands and agencies? How can brands and influencers communicate at eye-level? How can both parties engage in a successful and long-term partnership? We asked creators about their perspectives, wishes, and expectations for our Influencer...
Guest post by Shane Barker Influencer marketing is a proven tactic to amplify brand reach, reputation, and engagement. When done right, it can even boost qualified leads, conversions, and brand advocacy. That’s why influencer marketing occupies a place of pride in...
How can brands cut through the noise in an oversaturated society? Working with influencers is one way to go but instead of focusing solely on the typical Instagram influencer or YouTube creator for your campaigns, why not take all members of your community into...
Guest post by Benjamin von Martens Influencer marketing is one of the most innovative marketing disciplines. Unfortunately, the influencer industry is suffering from unprofessional work, says Benjamin von Martens, founder of .martensgarten. He explains what we need to...
We are pleased to introduce our updated Network feature! Reduce your work of manually creating lists in quickly outdated excel sheets and keep an overview of your collaboration partners at any point in time from any location. Build your proprietary influencer...